Unlocking Enterprise Market With Strategic Payment Innovation
Role
Lead Product Designer
Platform
Web Application
Financial Software
Team Formation
Cross-functional Team
1 Designer, 1 PM
10 Developers
Duration
3 Months
Enterprise Payments in a Nutshell
The enterprise payment landscape is fragmented and inefficient. Large businesses struggle with centralized procurement processes that create bottlenecks, force employees into clunky workarounds, and ultimately drive them away from unified financial platforms. This fragmentation costs companies millions in operational inefficiencies and compliance risks.
What is Soldo?
Soldo is a leading financial technology company specializing in business expense management and corporate payment solutions. With rich card features and existing payment capabilities, Soldo serves small to large businesses. However, the absence of bank transfer functionality created a significant gap in our enterprise offering, limiting our ability to serve large organizations comprehensively.
The Problem
Soldo had never implemented bank transfer capabilities, creating a critical gap in our enterprise offering. Large businesses were forced to leave our platform for essential payment functions, directly impacting our revenue potential and market positioning.
Without bank transfers, enterprise clients couldn't consolidate their payment operations within Soldo, leading to platform abandonment, lost revenue opportunities, and an incomplete value proposition for our target market.
Designing for Revenue Growth
Market Opportunity
By introducing bank transfers with enterprise-grade permissions and controls, we unlocked access to large enterprise clients who require comprehensive payment solutions within a single platform.
Revenue Impact
This feature enabled Soldo to compete for enterprise contracts previously impossible to win, creating new revenue streams and significantly expanding our addressable market.
Key Results
Enterprise Market Access
Unlocked access to large enterprise clients requiring comprehensive payment solutions
100% Platform Retention
Complete payment needs fulfilled within Soldo, eliminating external tool dependency
90% Cost Reduction
Significant reduction in admin costs through automated approval workflows
Enterprise-Grade Payment Delegation
I designed a comprehensive bank transfer system that enables secure payment delegation while maintaining enterprise-level control and compliance. The solution allows businesses to empower employees with payment capabilities within defined limits and approval workflows.
Core Features
- Delegated payment permissions with granular controls
- Multi-level approval workflows for compliance
- Comprehensive payee management system
- Real-time policy enforcement and monitoring
Design Principles
- Enterprise-first approach with scalable architecture
- Security and compliance as foundational requirements
- Seamless integration with existing Soldo workflows
- Intuitive user experience despite complex functionality